What will it take for Google to succeed in social?
You may have heard of Google+. It’s Google’s (latest) attempt to take on Facebook and at first glance it seems to be pretty good. If you haven’t seen it, go and check this out and then pop back here.
People who talk about social networking are debating whether Google+ can overcome Facebook and that's an interesting question with many angles to consider. Does Google have to beat Facebook to succeed? Is Google+ the Facebook competitor it seems to be? Is Google attacking or defending?
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